A Clearer Path for you and your Baby

  • Support early placentation and rapid first-trimester development
  • Meet rising nutrient needs across 2nd and 3rd trimester growth
  • Stay supported postpartum—for recovery, lactation, and mood

Genate® helps you understand your nutrigenetic blueprint—how your genes influence the nutrients your body needs to support a healthy pregnancy

  • Your genetics-powered pregnancy nutrition plan—tailored for every trimester and postpartum."

Pregnancy isn’t just about a prenatal—it’s about how your body uses it

Your genes influence how efficiently you process key nutrients like folate, choline, DHA, and B vitamins—especially during high-demand windows like early placentation and third-trimester brain growth. Genate® gives you a personalized nutrition plan so you can support your baby’s development and your own wellbeing with confidence.

Support your pregnancy by optimizing your one carbon metabolism pathways

  • Support early placentation and the foundations of healthy growth
  • Strengthen methylation and nutrient delivery during the first trimester’s rapid development window
  • Meet higher nutrient needs in the 2nd and 3rd trimesters when brain, eyes, and nervous system growth accelerates
  • Continue support postpartum for lactation, recovery, and maternal mood
  • Feel confident you’re doing the right things—based on your biology, not guesswork pregnancy.
  • Our genetics expertise drives smarter formulations—built to deliver the exact nutrient forms your body can actually use

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November 6, 2025

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The Genate Test

The first test to offer precise, DNA-based nutrition recommendations for your baby's growth and development.


Prenatal Vitamins

Our prenatal nutrition collection sets a new standard in prenatal care, with higher levels and optimal forms of the nutrients that research shows most women need for a healthy pregnancy.

Maternal Nutrition Counseling

Let our registered dietitians create a prenatal nutrition plan tailored to your genetic profile and make all the difference for a healthy pregnancy.


Backed by Research,

Designed by Medical Professionals

Meet our team of scientific advisors, who are award-winning, internationally recognized genetics and nutrition experts.

Steven Zeisel, MD, PhD

Camille Hoffman, 

MD, MSCS

Daniel McDyer, MD

Isis Trujillo-Gonzalez, PhD

John Thorpe, MD